What we do
The team behind Ray Africa Consultants has vast experience gained over many years in the following areas:
Impact Documentation/ Development Communication
We have vast experience in impact documentation through documentaries, success stories, technical papers and programme reports.
Providing professional assistance with writing and editing your work: impact stories, reports, magazines and newsletters, web content, advertorials, creative non-fiction, memoirs…. This is in addition to copy writing and editing, content and technical editing and book publishing.
We produce communication products for multi-media platforms. This is through videography and photography to help your communication become more engaging to the target audience. Some of the works include documentaries, video footage to still-image slideshows, animations, informercials, promos, infographics, technical reports, and success stories.
Public & Media Relations
Using variety channels to build relationships between organizations and the publics. This is by employing creative storytelling to depict a company’s point of view to gain public exposure. This can be achieved through several approaches such as creating tailored messages on organization’s website/blog, social media management, media monitoring, and special events to communicate directly with the public. Apart of these also includes media relations through using the press & the new media to communicate with the public.
Social & Behaviour Change Communication
We develop communication strategies geared towards social and behavior change and design and run impactful communication campaigns. We understand human behavior and how audiences make decisions when designing behavior change programs. At Ray Africa Consultants, we believe that an impactful communications campaign requires tailored messaging based on target group, delivery channel and content. We develop and test key messages, define target audience and conceptualize innovative eye catching and motivating slogans and tag lines.
Websites and landing pages, creative content development, digital media strategy development, digital media management and creation of digital office.
Brand Development & Management
Developing your Corporate identity, branding, strategies, brand awareness, and brand loyalty.
Event Planning & Management
We offer end-to-end event design, planning and coordination. We conceptualize and execute memorable events for our private & corporate clientele across East Africa. From conferences and workshops to product launches, company parties and award ceremonies, we take the hassle away and deliver memorable experiences on message, on budget and on time.
We tailor-make our communication training to suit the needs of the client. Our communication trainings specialties include development communication, impact documentation, social and behavior change communication, photography, videography, media relations and public speaking, writing for various platforms, digital communication, and personal branding.